Ernie Coates Motorcycles email marketing.

Along with the first product catalogue and the launch of the new website came the first of the email marketing for Ernie Coates Motorcycles. On the build up to Christmas it became particularly important for pushing out new products and a massive multi-bike offer for the trade customers.

Coupled with the emails for the trade customers a range of simple graphics where created for Facebook to target the retail customers. These posts would give a brief overview of a single product and the price, to be posted once a week to help drive customer engagement.

Scope

  • Advertisement
  • Promotions
  • New Product Alerts
  • Dealer Engagement