To bring the crash tickets in-line with the design of the companies trading platform, a redesign was initially proposed. This quickly moved from a redesign to a full UX review and UX update.
Product Research
The ticket is mainly used on a small IPad like touch screen device. The traders will only have seconds to decide on if they would like to bid on the ticket and what they would like to bid. Some traders only like to bid on particular tier’s of tickets and they want to know how many people they are bidding against.
Project
Crash Ticket
What We Did
UI/UX Design, Personas, User Journey, Prototyping
Tools
Sketch & Indesign
User Research
As the result of a meeting with an end user of this product, they were able to advise on what they would like to see and which elements were most important. This was then compiled into two lists, pain points and good points.
Pain Points
- Too many clicks to execute the ticket
- Buttons hard to distinguish quickly due to colours
- Not enough options for adjusting the bid
- Buttons too close together, potential errors
- Send and Accept buttons did the same thing
- Number of competitors not Initially clear
- Time remaining on the ticket should be a priority
Good Points
- “Tier level” is Highlighted
- “Position” is clear and obvious
- “Trade type” is clearly displayed
- “Settle” information is clear
User Flows
Wireframe & Breakdown
Final Design
With the help from Invision and the craft plugin for sketch I was able update and share the high-fidelity designs with the project owner as it was created. The colours and many of the elements were able to be lifted directly from the new style guide for the parent product.
Prototype
Before the project and design was finalised an interactive prototype was created using sketch and invision. This produced a simple walk through of the new design and how it would work through different scenarios. A functional prototype was also created in conjunction with the development team using my prototype and design details that I provided.
